Media &amp; Advertising

Data clean rooms aren’t islands — they’re bridges

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September 17, 2024

First-id and Decentriq redefine the future of data collaboration for brands and publishers in France

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October 16, 2024

What is retail media?

September 5, 2024

Les Echos Le Parisien Médias builds out data collaboration strategy, joins “Decentriq Ready” program

September 3, 2024

“The quality and sophistication of first-party data have surpassed that of third-party data”

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July 22, 2024

OneID and Decentriq: Enabling cross-publisher targeting in Switzerland through secure CRM data usage

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July 12, 2024

Why ID solutions aren’t a one-size-fits-all fix if you're leaving third-party data behind

July 5, 2024

The power of CTV advertising for brands

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June 25, 2024

Engineering the post-cookie era: willhaben, IKEA Austria and Decentriq successfully implement first data clean room project in Austria

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June 20, 2024

The key to secure LLMs is hidden in confidential computing

June 4, 2024

Data-based collaboration: Decentriq and Ad Alliance join forces

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June 6, 2024

Why publishers need both a data management platform (DMP) and a data clean room (DCR)

May 17, 2024

Remarketing vs retargeting: The difference and what it means for improved targeting

May 6, 2024

New publisher portal lets brands activate first-party data faster

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April 15, 2024

What are premium publishers?

April 4, 2024

Garbage in, garbage out: Why cheap reach doesn't pay off in the digital ad space

April 4, 2024

What is first party data?

April 2, 2024

Decentriq helps securely connect rightsholder and brand first-party fan data in Sportradar’s FanID marketing platform

March 22, 2024

Cookieless advertising

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March 19, 2024

Demystifying Google Privacy Sandbox

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February 22, 2024

What is first-party data activation?

February 12, 2024

What are lookalike audiences?

February 8, 2024

ERIS, Publicis Groupe Spain's Data Marketing unit, and Decentriq join forces to offer one of the most powerful cookieless solutions on the market

February 6, 2024

Why both a CDP and data clean rooms should be cornerstones of your brand’s martech stack

January 16, 2024

What are privacy-enhancing technologies (PETs)?

January 16, 2024

What is a data clean room? Demystifying the technology behind the solution

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September 6, 2023

New Lookalike Clean Rooms boost reach with first-party data

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July 5, 2023

Product update: Data connectors, insights visualizations, and data tooling

October 15, 2019

Closing the circle of security in the cloud

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December 3, 2018

The evolution of cryptography (deciphered)

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October 19, 2023

Publicis Media und Decentriq vereinbaren Partnerschaft

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October 9, 2023

Decentriq and Utiq announce partnership to deliver end-to-end data privacy and security in digital marketing

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December 15, 2021

Why retailers need to overcome today’s challenges with data monetization

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January 17, 2022

ZHAW publishes paper on cloud concerns with trusted execution environments

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May 14, 2019

Why privacy-preserving analytics are crucial for the data economy

May 3, 2023

What is confidential computing? And what role does it play in data clean rooms?

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March 22, 2022

Why we're buildling the Switzerland of Data

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July 13, 2022

Synthetic data alone is not enough

July 28, 2022

Swiss cheese to cheddar: securing AMD SEV-SNP early boot

January 14, 2022

Standard encryption is not all you need

October 4, 2022

Sharing without sharing: separating the myth from reality

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August 10, 2021

Product Update: Updates to key features of Decentriq's data clean rooms

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November 11, 2021

Product Update: New features and technical documentation for Decentriq’s data clean rooms

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June 21, 2022

Product Update: v 2.2 - Interactive Data Clean Rooms

June 29, 2021

Product Update: Unlock new data value in Decentriq's redesigned data clean rooms

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April 14, 2022

Product Update: Decentriq platform v2.1 brings Synthetic data, R scripts and more

March 9, 2022

Product Update: Data Clean Rooms v2.0 now available on the Decentriq platform

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March 13, 2020

Membership Inference as a Model Training Metric

November 10, 2022

No-code Media Clean Rooms simplify first-party data collaboration for publishers and brands

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May 24, 2023

Is your organization ready for a “cookie-less” world?

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March 7, 2023

IAB Tech Lab proposal OPJA sets a high standard for security in clean room interoperability

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September 5, 2022

How Retail Media Networks Can Go Beyond O&O With Data Clean Rooms

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July 13, 2022

How retailers can use customer data to add value to brand partnerships

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December 17, 2021

How media owners can take advantage of the deprecation of third-party cookies with data clean rooms

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September 26, 2022

How Decentriq empowers Swiss businesses to more privacy and security

January 7, 2021

How companies in 2021 can effectively drive machine learning by harnessing their data ecosystems

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December 15, 2022

From AWS to Snowflake, Data Clean Rooms are trapped between privacy and progress

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September 28, 2021

How Decentriq's data clean rooms simplifies data protection compliance for enterprises

March 29, 2023

How brands can build first-party insights with partners without sharing data

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September 30, 2022

Help Me Understand: Confidential Computing report by Mobey Forum

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June 15, 2022

Differential Privacy as a way to protect first-party data

Decentriq CEO Maximilian Groth accepting award

July 20, 2022

Decentriq wins Startup of the Year Award 2022 by Microsoft Switzerland

November 30, 2020

Decentriq wins "Startup" category at eco:// award 2020

July 14, 2022

Decentriq v3 Preview - Confidential Data Clean Rooms for scale

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September 1, 2021

Decentriq is selected to be part of the Venture Leaders Technology 2021

January 11, 2023

Decentriq v3: Confidential Data Clean Rooms for scale

September 29, 2021

Decentriq wins Cyber Startup Challenge 2021!

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April 5, 2023

Decentriq v3.3 brings smoother enterprise admin and dataset matching tools to the platform

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November 5, 2020

Decentriq raises $3.8 million in newest seed funding round

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October 17, 2022

Decentriq mentioned by the Swiss Federal Government in confidential computing report

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October 31, 2022

Decentriq mentioned at Microsoft Ignite 2022

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April 7, 2021

Decentriq is a launch partner of 3rd Gen Intel® Xeon® Scalable Processors

July 19, 2022

Decentriq included in the latest Marketing Technology LUMAscape 2022

July 6, 2022

Decentriq included in the Marketing Tech Monitor 2022 (in German)

June 7, 2022

Decentriq included in latest Forrester report on Data Clean Rooms

April 12, 2022

Decentriq featured in the Azure Confidential Computing blog by Microsoft

March 17, 2021

Decentriq featured by BCG as one of the New Tech Tools in Data Sharing

January 27, 2022

Decentriq featured by Business Insider as one of the hottest tech companies helping ad targeting in consumer privacy era

January 20, 2022

Decentriq joins ESA Business Incubation Centre Switzerland

November 3, 2022

Decentriq closed USD 5 million in venture debt funding from Silicon Valley Bank UK today

June 10, 2021

Data clean rooms - A new approach to confidential benchmarking

March 22, 2022

Decentriq closes $15 million Series A funding to enable secure and compliant data collaboration for every organization via data clean rooms

January 11, 2022

Decentriq announces partnership with customer data platform Zeotap

March 21, 2023

Cracking the “privacy paradox”: Making Sense of MarTech podcast highlights

March 3, 2020

Confidential Computing and GDPR

August 13, 2020

Data tooling for the next trillion-dollar companies

April 20, 2023

6 ways Data Clean Rooms enable effective ad campaigns with first-party data

January 18, 2019

A cryptographic paradigm shift in data cybersecurity

June 7, 2019

A new model for AI governance

December 16, 2021

3 key areas for media owners to consider when working with first-party data

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June 6, 2024

DMP and DCR — Why publishers need both

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February 19, 2024

Guide

Post-cookie prospecting playbook

CDP and DCR — Why your brand needs both

January 5, 2024

Guide

How to reduce wasted ad spend using first-party data

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January 11, 2023

Whitepaper

Executive brief: A quick guide to the Decentriq platform

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December 11, 2023

Data Clean Rooms for Brands

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August 14, 2023

Data Clean Rooms for Publishers

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January 10, 2023

Data Clean Rooms for Retailers

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October 27, 2023

Whitepaper

Whitepaper: Lookalike Clean Rooms

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October 5, 2022

Whitepaper

Technical whitepaper: A deep dive into Decentriq

November 11, 2024

Talk

Decentriq's masterclass at Advertisers Day 2024

November 7, 2024

Decentriq wins ZKB Pionierpreis Technopark 2024

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November 6, 2024

Talk

IAB Hong Kong: Measurement fuel stop 9 — Data clean rooms

November 4, 2024

Podcast

Decentriq deconstructs the journey to cookieless advertising

Decentriq @ DMEXCO

Decentriq deconstructs Google's U-turn: What's next?

September 4, 2024

Podcast

Decentriq deconstructs premium publishers

July 25, 2024

gfm webinar: How PostFinance is future-proofing its marketing strategy with Decentriq’s data clean rooms

Image of mountains overlaid with the text: Platform Demo. Put brands' first-party data to work and make all users addressable.

July 24, 2024

Demo video

Data clean room demo for publishers

September 30, 2022

Privacy Conference 2022: The Case for Data Clean Rooms Powered by Confidential Computing

January 29, 2021

Podcast

Intel® Chip Chat - The Key to Sensitive Data Analytics is Encrypted in an Enclave

May 25, 2023

Data Clean Rooms Q&A with Clearcode and Decentriq

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June 20, 2024

Demo video

Data clean room demo for brands

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December 19, 2022

1st Party Data Onboarding – a webinar by Decentriq and Goldbach

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October 9, 2024

Laboratoires Pierre Fabre uncovers deep customer persona insights in data clean room collaboration on universal IDs with multiple publishers

July 26, 2024

IKEA and willhaben use Decentriq to run cookieless campaign with significant performance boost

April 8, 2024

Leading luxury car brand improves ad efficiency using first-party data within Swiss premium publisher inventory

March 14, 2024

Major Swiss bank reduces cost per page view by 44% with Decentriq’s tailored lookalike audiences