Data clean room solutions for data partners

Capture demand for first-party data

Third-party data decay puts the power in your hands. Maximize your data monetization efforts by joining our network that connects you to brands, publishers, and agencies.

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Brands are losing their ability to reach customers – and need data partners with rich first-party data

70%

of users can’t be reached accurately due in part to third-party data decay¹

58%

of ad spend is estimated to be wasted, with signal loss as a significant contributing factor²

66%

of users’ internet time is spent on the open internet, including the premium web³

Better targeting through better quality data

Help brands improve addressability

Enable partners to augment their audience insights

Putting your first-party data into a data clean room lets brands, publishers, and agencies flexibly and dynamically query this data or compare it with their own to find insights about potential customers.

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Boost targeting performance

Your first-party data can boost brands’ campaign performance through tailored audience generation — and activation across all channels.

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Extend brands' measurement capabilities

Help brands better verify and qualify their audiences exposed to their campaigns and measure the impact of various channels on sales.

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Unlock high-value custom collaborations

Enrich audiences, perform pixel-less attribution and much more.

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We now have a solution in hand that shows us in detail where to reach and inspire potential IKEA customers on willhaben inventory — even where we wouldn’t have expected to look for them.

John Oakley, Country Marketing Manager, IKEA Austria

The partnership with Decentriq is an important milestone for us and our customers in a future without third-party cookies in digital marketing. Next to classic media use cases like planning, activation and measurement, we can bring different customers together to collaborate on brand new applications of first-party data — while they retain absolute control over their own datasets.

Sven Wegholz, Executive Director Data Strategy, Publicis Media

3rd party cookies have underpinned internet advertising for decades. With its deprecation, publishers and brands have to rethink entirely new ways to reach audiences in a privacy-first world. With Decentriq and confidential computing, Goldbach enables a trust layer, allowing brands to onboard their 1st party data without compliance risks.

Jochen Witte, CTO, Goldbach Group AG

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Decentriq enables a whole new perspective on how we can innovate with data that wasn't possible before.

Alice Dal Fuoco, Head of Innovation, Postfinance

Decentriq's privacy preserving analytics provide a valuable tool in defending supply chains without compromising on sensitive data or trade secrets.

Chris Inglis, National Cyber Director of the United States, Biden administration

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Keep your competitive edge by maintaining complete control over your data

Decentriq is the only data collaboration solution that ensures your data remains 100% under your control. Read how one luxury car brand used partner data to improve conversion rates by 58% — without being able to see or access the raw data.

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How it works

Help brands unlock and boost their addressability

Join the Decentriq Ready Program to begin generating demand for your first-party data.

Graphic displaying the ecosystem consisting of Advertisers, Data partners, and Publishers

Pathway to brand demand for your first-party data

Intro call

Learn about the Decentriq Ready Program and assess your interest

Join program

Join the Decentriq Ready Program and get visibility with brands

Upload inventory

Onboard your first-party data in the partner portal

Generate new revenue

Brands send you invitations to collaborate on activations

Monetize your inventory

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